Why Most Businesses Don’t Last (and How You Can Be in the 5% That Do)
Every year, millions of people take the leap and start their own business. They’re driven by passion, ideas, and the dream of freedom — the freedom to choose their hours, do meaningful work, and build something that truly matters. But here’s the hard truth: while many begin with excitement and good intentions, only around 5% of businesses are still running after five years. So what separates those that thrive from those that quietly fade away?




